Harvey Norman has launched an app, HNC 2015  which is streaming live updates from its bi-annual Harvey Norman Electrical Conference which opened in Melbourne today. This is the first time any Australian industry conference has used mobile media to keep stakeholders and the industry updated.

Meanwhile, more than 300 proprietors will soon begin to scrutinize the latest products and innovations on supplier displays spread across 8,000sqm at the Melbourne Exhibition Centre.

Harvey 1

The event kicked off with a Welcome from Harvey management and presentations held at Melbourne’s Crown Towers this morning. This is being followed by a Suppliers Expo launching at the Melbourne Showground tomorrow. Delegates from all Harvey Norman, Domayne & Joyce Mayne stores from Australia & New Zealand are attending.

For the first time in many years, Harvey is opening up the Expo to the public and incorporating live demonstrations and sale days on the Saturday and Sunday following the Conference. The company is expecting over 10,000 consumers to the public days.