digiDirect has rolled out an exclusive loyalty program, digiClub, which has already attracted over 8,000 members.
digiClub members receive early access to major digiDirect sales and exclusive digiClub Member Deals not available to the public, both in stores and online.
As well as delivering value through deals and access, digiClub members receive a $10 coupon at sign-up, a $20 birthday coupon, a $25 in-store print voucher and discounts on digiDirect events. digiClub members are also eligible to win monthly competitions, with early giveaways including prizes from Apple and Sony.
“digiDirect understands that customer loyalty is earned, and digiClub is our way of delivering packaged value to customers willing to join our program,” digiDirect general manager, Haig Kayserian said.
“We’re delighted with the initial response, with 8,000 customers already joining digiClub and we promise to continue to drive value to them and those who are considering joining.”
Customers can take advantage of digiClub online after signing in or in digiDirect stores in Sydney City (NSW), Miranda (NSW), Bondi Junction (NSW), Parramatta (NSW), Melbourne (VIC), Cannington (WA) and Brisbane (QLD) by showing the digiClub offer to staff.
In 2021, digiDirect added the computers, mobile, gaming and streaming categories to its traditional photo and video offering. These customers are being catered for in the digiClub deals and offers.