Appliances Online has introduced an industry-first Recycling Partnership Program with key appliance partners, Beko, BSH and Electrolux to work towards zero waste to landfill of recyclable packaging waste.

Since 2005, Appliances Online has offered a free take-back and recycling program of appliances and in 2021, expanded the program to include the packaging.

Over the past 12 months, Appliances Online has diverted 1,721 tonnes of packaging waste consisting of cardboard, soft plastic and polystyrene from landfill and sent these materials to recycling facilities, achieving an annual average of 86% landfill diversion for packaging waste.

Winning Group head of sustainability and industry impact, Alice Kuepper said, “Our take-back and recycling programs have allowed us to be recognised as leaders in this industry, and we are proud to launch Appliances Online’s Recycling Partnership Program with Electrolux, Westinghouse, AEG, Vintec, Beko, Bosch, Siemens and Neff, where together with our partners, we are taking responsibility for waste generated through the retail of our products and are leading to better environmental outcomes for our industry.

“We have provided a free and convenient solution for customers to recycle their product packaging that is associated with large, bulky goods benefitting every community around Australia.

“Our new program not only continues to support our diversion from landfill, but is an opportunity for deeper supply chain collaboration on packaging waste and recycling of problematic plastics. Through securing valued partners for our award-winning take-back and recycling program, we will be able to scale the program and invest into technologies to quantify scope 3 emissions and collaborate on reduction opportunities.”

Winning Group CEO and Appliances Online founder, John Winning added, “As a century-old, fourth generation family business we have continually adapted and innovated to create better experiences for our customers today and into the future.

“We recognise our responsibility to mitigate any harmful and negative, social and environmental impacts, which occur as a result of our business activities. We want to use our business ecosystem as a force for good and our commitment to sustainability sits at the core of our mission to create the best experiences in the world, for the world – for our customers, our people, our communities and the planet.”

Electrolux Group vice president of commercial area for Australia and New Zealand, Kurt Hegvold said, “The Electrolux Group is excited to partner with the Winning Group and our industry colleagues to help shape better and more sustainable living outcomes for our consumers. We have a deep commitment to sustainability leadership in our supply chain, showing respect for the people who make our products and caring for the environment.

“Our Adelaide factory is certified ‘Zero Waste to Landfill’, diverting more than 99% of generated waste from landfill. The Recycling Partnership Program continues our commitment to positively impact our communities.”

Beko Australia sales and marketing director, Jim Kalotheos said, “Beko, a leader in sustainability, is proud to partner with the Winning Group and Appliances Online to further our commitment to a better future. We strive to differentiate ourselves by offering products and technologies that endorse sustainability, focusing on efficient resource use and circular economy solutions.

“As a trusted name in sustainable home appliances, Beko is dedicated to advancing packaging, product, and production solutions while delivering high-performance products. By expanding our EPS-Free Packaging Pilot Program, we aim to reduce our environmental impact and lead the way in adopting sustainable packaging practices.”