Beko Australia has confirmed significant developments in its team, underscoring the company’s commitment to growth, sustainability, and customer support.

Yensy Lithgow (pictured above) joins Beko as account manager for NSW metro and NSW west, following the recent departure of Michael Tran from Beko New South Wales. Lithgow brings a robust mix of retail, wholesale, and supplier experience. Her commitment to sustainability is backed by extensive experience in waste management, which aligns well with Beko’s industry-leading sustainability credentials.

Beko is expanding its reach across South Australia and the Northern Territory through new agency partnerships. GH Agencies, led by Greg Hillier (pictured below, left), now represents Beko in South Australia, adding to the successful representation of Hitachi Home Appliances in the state.

Similarly, SiM1 Agencies, headed by Simone Butler (pictured below, right), now covers Beko in the Northern Territory, enhancing its existing partnership with Hitachi Home Appliances. Both agencies assumed their new responsibilities on 1 November, 2024.

Beko Australia national sales manager, Eddie Gaymer expressed excitement about these new appointments. “The appointments of Greg Hillier in South Australia and Simone Butler in the Northern Territory are exciting milestones for us as a business. This expansion strengthens our team, enabling us to build on the growth we’re already experiencing and extend our reach to even more customers.”

In parallel with these external appointments, Beko is expanding and enhancing its internal sales team to better support customers and reinforce its commitment to high standards of service.