To lead local team.

Anastasia Barlas (pictured) has been appointed as marketing director for Electrolux Australia, effective July 20, 2016.

Barlas has been working for fast-moving consumer goods (FMCG) company Kimberly Clark in numerous roles since 2003, including head of marketing, divisional manager, general manager and marketing director for Australia and New Zealand.

Anastasia Barlas 2

Commenting on the appointment, Electrolux Australia managing director Mike Putt said, “We are delighted to have Anastasia join us to head up our dynamic Electrolux Australia marketing team during a very exciting time for the company.

“She has a wealth of experience and an impressive record, which includes a number of successful new product launches, with a large global company. Electrolux regularly launches new products and we are looking forward to Anastasia’s leadership in the creative marketing campaigns that accompany these launches, as well as promoting our stable of household brands generally.”