Hisense is bringing the flagship model of its ULED line-up and its ‘most sophisticated’ TV to date, the 110-inch ULED X Mini LED TV to Australia, priced at $24,999.

The 110UX marks a pivotal step forward in Hisense’s journey, redefining its TV product line to set new benchmarks in the ultra-premium and large-format display categories, according to Hisense Australia and New Zealand vice president of sales and marketing, Chris Kotis.

“By expanding the ULED and ULED X lineups to include larger screen sizes, Hisense is meeting the growing demand for immersive, big-screen entertainment experiences. By integrating a suite of industry leading technology and features, the 110UX redefines the potential of home entertainment by providing a fully immersive, big screen experience without compromising on performance,” he said.

Debuted at CES 2024, the TV is equipped with Hisense’s proprietary Mini LED X technology and utilises an unprecedented 40,000 full array local dimming zones to deliver up to 10,000 nits of peak brightness.

Thanks to Hisense’s proprietary Dynamic X Display, the 110UX reflects 20% less glare while offering a 40% wider viewing angle. In addition to Quantum Dot Colour, advanced colour management technologies are applied to achieve 25% richer colours when compared to Quantum Dot alone.

Featuring CineStage X 4.2.2 surround sound, the 110UX also boasts Dolby Vision IQ, HDR 10+ Adaptive, HDR 10, IMAX Enhanced Certification and DTS X, for a full cinema experience at home.

Hisense’s proprietary operating system, VIDAA U8 promises a faster and more customisable navigation experience. Seamlessly navigate between apps and connected devices, receive recommendations and search thousands of shows across Netflix, YouTube, Prime Video, Disney+, Kayo, Foxtel, Stan iView, Freeview Plus and more.

The TV also comes equipped with Game Mode Pro offering 144Hz and low-latency MEMC technology for smooth gameplay. Simply plug in a next-gen gaming console to activate the features required and follow the on-screen game bar.

The 110UX comes with a solar powered remote control, which was recently recognised with a Red Dot Award for Product Design 2024 and an iF Design Award 2024 for its eco-friendly charging solution. It has a built-in solar panel on the front of the remote and a USB-C charging port.

The Hisense 110UX has a RRP AU$24,999, with Australian stockists listed on Hisense Australia website