Samsung Australia has received two Canstar Blue Innovation Excellence Awards, achieving five-stars in the smart devices and home entertainment categories for its Galaxy Z Flip4 smartphone and 2023 TV line-up respectively. In 2023, Samsung was the only brand to receive more than one Award in the appliance category.
Canstar Blue judges deemed Samsung’s Galaxy Z Flip4 smartphone and 2023 TV line-up as ‘game-changing breakthroughs’ in their sectors.
With Canstar Blue adding smart devices as a new appliances subcategory this year, the Samsung Galaxy Z Flip4 smartphone has the inaugural badge, setting a benchmark for future innovation.
Speaking on the Galaxy Z Flip4 smartphone, Canstar Blue said: “The Samsung Galaxy Z Flip4 is a smartphone that offers a foldable experience with a pocket-friendly design. In addition to leading the way on foldable devices in the smartphone market, the judges were impressed by the Bespoke edition, which allows customers to personalise the front, back, and frame colours – providing ultimate customisability that few other smartphones in the market offer.”
Samsung Electronics Australia vice president of mobile experience, Garry McGregor said, “As Samsung continues to bring cutting-edge mobile experiences to the Australian market, we are honoured to have the Galaxy Flip4 smartphone recognised for its Innovation Excellence by Canstar Blue. Foldables represent a disruption to the existing smartphone market and Samsung is excited to be leading the charge.”
Commenting on Samsung’s 2023 TV line-up, Canstar Blue said: “Samsung’s 2023 TV line-up offers consumers large televisions with great picture and sound quality in reasonable price ranges, making big screen TVs more accessible to Australians. The judges were impressed with Samsung’s continued commitment to innovation in the television space, striving to provide consumers with high quality products at more affordable price points.”
Samsung Australia vice president of consumer electronics, Jeremy Senior said, “Samsung takes great pride in offering Australians a range of home entertainment options that can be personalised to suit individual needs, passions, and experiences. In 2023, we have delivered a range of TVs that not only deliver brilliant picture and immersive sound, but sport stunning designs, smart connectivity, and a plethora of free in-built apps to help Australians achieve new levels of productivity, entertainment, and style – all from their TV.”