Smeg Australia hosted its annual national sales conference at its Sydney headquarters this week.
Under the theme ‘Empowering Our Strength,’ the event brought together sales teams and agents from across the country for two days of insights and collaboration.
Smeg Australia managing director Wayne Campbell, said, “This conference was all about strengthening our foundation as a unified, knowledgeable and motivated team.
“By empowering our people with the right tools, insights, and inspiration, we are setting ourselves up for a dynamic and successful year ahead.”
Attendees heard from Smeg’s leadership team, including Wayne Campbell, general manager of sales Chris Horne, head of marketing and product Nick Elgin, national sales manager – SDA Yassmin Hakim and general manager of professional Leon Wolf.
Attendees also heard from various marketing and product managers, as well as key members of the sales team, who shared valuable insights into market trends and product innovations.
The team also enjoyed hearing from guest speaker Wayne Pearce, former Australian rugby league great and Project Apollo strategist, who spoke about the power of unity, teamwork, and motivation.
The conference also provided hands-on experiences with Smeg’s small appliances, with live product demonstrations.
On the second day of the conference, the delegation visited Smeg’s purpose-built Ingleburn warehouse, where groups enjoyed demonstrations of upcoming product lines first presented at Eurocucina last year.